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Politics can increase Shoprite limited’s risk factors, because governments can quickly change business rules that negatively affect Shoprite limited’s business… … "Political Risk (Shoprite limited)" has a significant impact, so an analyst should put more weight into it. This qualitative factor will lead to an increase in costs. "Political Risk (Shoprite limited)" is a difficult qualitative factor to overcome, so the investment will have to spend a lot of time trying to overcome this issue.