Fortune Brands (Weighted Average Cost of Capital (WACC) Analysis)
Helpful Information for Fortune Brands's Analysis
What is the WACC Formula? Analyst use the WACC Discount Rate (weighted average cost of capital) to determine Fortune Brands's investment risk. WACC Formula = Cost of Equity (CAPM) * Common Equity + (Cost of Debt) * Total Debt. The result of this calculation is an essential input for the discounted cash flow (DCF) analysis for Fortune Brands. Value Investing Importance? This method is widely used by investment professionals to determine the correct price for investments in Fortune Brands before they make value investing decisions. This WACC analysis is used in Fortune Brands's discounted cash flow (DCF) valuation and see how the WACC calculation affect's Fortune Brands's company valuation.
WACC Analysis Information
1. The WACC (discount rate) calculation for Fortune Brands uses comparable companies to produce a single WACC (discount rate). An industry average WACC (discount rate) is the most accurate for Fortune Brands over the long term. If there are any short-term differences between the industry WACC and Fortune Brands's WACC (discount rate), then Fortune Brands is more likely to revert to the industry WACC (discount rate) over the long term.
2. The WACC calculation uses the higher of Fortune Brands's WACC or the risk free rate, because no investment can have a cost of capital that is better than risk free. This situation may occur if the beta is negative and Fortune Brands uses a significant proportion of equity capital.