Weak R&D

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KFC does not pay much attention to the research and development part of their business. This hurts many business because they are not focusing on how to improve efficiency for the business. This will hurt the company in the long run. … "Weak R&D" will have a long-term negative impact on this entity, which subtracts from the entity's value. This statements will have a short-term negative impact on this entity, which subtracts from its value. This qualitative factor will lead to an increase in costs.