New markets allow Brine Power Bank to expand their business and diversify their portfolio of products and services… … "New Markets (Brine Power Bank)" has a significant impact, so an analyst should put more weight into it. "New Markets (Brine Power Bank)" will have a long-term positive impact on the this entity, which adds to its value. "New Markets (Brine Power Bank)" is an easily defendable qualitative factor, so competing institutions will have a difficult time overcoming it.