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Reynolds American (RAI) SWOT Analysis Profile

Reynolds American, Inc., through its subsidiaries, is a cigarette and tobacco products manufacturer in the US. It manufactures and distributes cigarettes, pipe tobacco and and attendant products, dry snuff, plug, and twist tobacco products. Brands include CAMEL, KOOL, DORAL, WINSTON, SALEM, Dunhill Captain Black,and others. (read full profile)

Additional Information

What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something. See WikiWealth's SWOT tutorial for help. Remember, vote up the most important comments. Check out WikiWealth's entire database of free SWOT reports or use our SWOT analysis generator to create your own SWOT template.

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SWOT Conclusion

Strengths + Opportunities = 7

Threats + Weaknesses = 3

… The ability to capitalize on opportunities get rewarded with higher profits and lower costs.