Puma SWOT Analysis

Puma SWOT Analysis


Cutting Edge Designs Help Puma to Stand Out Puma uses cutting edge designs to attract new buyers and stand out from the crowd of competitors....
Unique Team Sponsorships Give Underdog Image Puma produces uniforms for underdog team that give the brand a unique image.
Strong Brand Name of Puma Puma is recognized worldwide in the retail market.



Partnered With Ferrari and BMW Sponsorship gives them higher quality of brand image. And gives them other avenues to make revenue...
Olympics Every time the Olympics are being held this gives Puma an opportunity to increase profits.
Boston Marathon Boston Marathon is one of the most famous races in the world. Companies like Puma can benefit from...
Growing Numbers of Runners With health awareness being promoted throughout the world, more consumers are looking to get into...


Low Cost Foreign Competition Puma competitors in Asia can produce shoes for very cheap and sell them in direct competition to...

Puma SWOT Analysis Profile

Additional Information

What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something. See WikiWealth's SWOT tutorial for help. Remember, vote up the most important comments. Check out WikiWealth's entire database of free SWOT reports or use our SWOT analysis generator to create your own SWOT template.

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SWOT Conclusion

Strengths + Opportunities = 11

Threats + Weaknesses = 4

… The ability to capitalize on opportunities get rewarded with higher profits and lower costs. A good defense against threats lowers the risks that profits will decrease. Maintaining strengths can help maintain high profits and low costs.

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