SFLY-Shutterfly Stock Research, Ratings, and Analysis

Shutterfly (sfly) Stock Research

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Company Description: Shutterfly, Inc. is a personal publishing service that provides its customers with a place to share, print, and edit photos online. As part of this service, Shutterfly also produces and sells personalized calendars and greeting cards, stationery, photo books, and personalized merchandise. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

Industry Sub Sector: . Shutterfly is a dominant industry leader due to its personnel, experience and financial strengths. Industry leaders are difficult to compete against, which decreases business and investor risks. The market is quickly expanding. This lowers the threat of direct competition and increases Shutterfly's profits.

Market Challenges: Opportunities: Solutions:

Strategy Analysis Update

Shutterfly's business strategy is to keep things simple. Clearly-defined strategies lower business risks by staying within their areas of expertise. Shutterfly's strategy is to accomplish clear, attainable, and challenging goals. This focus increases company value and long-term investor returns. A culture that experiments produces better long term value. Shutterfly's experimentations yield new products and services that outpace competitive threats. Shutterfly's strategy is to continuously improve. This helps to fend against competitive threats and increases shareholder returns.

Strategy: Shutterfly has a narrow focus that serves a particular customer niche with either a unique product or with a low cost advantage over competitors. (read more). Competitive Advantages:

Financial Analysis Update

Shutterfly has consistent operating results. This lowers the risk that Shutterfly will suddenly have difficulty and it increases investor confidence in the value they place on each share.

Current Revenue Sources: Future Revenue Sources: