RDEN-Elizabeth Arden Stock Research, Ratings, and Analysis

Elizabeth Arden (rden) Stock Research

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Company Description: Elizabeth Arden, Inc. provides beauty, fragrance, skin care, and cosmetic products to department stores and mass retailers in the United States. Through several direct ownership, brand licensing, and distribution arrangements, Elizabeth Arden, Inc.s fragrance business includes the brands Red Door, Elizabeth Arden 5th Avenue, White Diamonds, Elizabeth Taylors Passion, Britney Spears believe, M by Mariah Carey, Danielle by Danielle Steel, Curve, Giorgio Beverly Hills, Lucky, PS Fine Cologne for Men, Design, White Shoulders, Juicy Couture, Badgley Mischka, Rocawear, Alberta Ferretti, Alfred Sung, Nannette Lepore, Geoffrey Beene, Halston, Bob Mackie, and GANT. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

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Strategy Analysis Update

Elizabeth Arden's business strategy is to keep things simple. Clearly-defined strategies lower business risks by staying within their areas of expertise.

Strategy: Elizabeth Arden has a narrow focus that serves a particular customer niche with either a unique product or with a low cost advantage over competitors. (read more). Competitive Advantages:

Financial Analysis Update

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