RAI-Reynolds American Stock Research, Ratings, and Analysis

Reynolds American (rai) Stock Research

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SWOT Statistics rai SWOT Analysis

Strengths + Opportunities = 7

Threats + Weaknesses = 3

Add your knowledge to the Reynolds American SWOT analysis.

Generic Strategy rai Generic Strategy

Narrow Scope

Broad Scope



Low Cost

Generic strategies categorize companies by the scope and the strength of their business. Reynolds American does not have a definable strategy, therefore, it risks losing out to firms that concentrate on one particular competitive advantage. (read more).

Company Description: Reynolds American, Inc., through its subsidiaries, is a cigarette and tobacco products manufacturer in the US. It manufactures and distributes cigarettes, pipe tobacco and and attendant products, dry snuff, plug, and twist tobacco products. Brands include CAMEL, KOOL, DORAL, WINSTON, SALEM, Dunhill Captain Black,and others. Update

Market Research Update

Staples Industry Research & Analysis: The consumer staple industry includes companies whose sales come from necessary consumer staple purchases such as rent, mortgage and food. Staples Trading Strategy: The consumer staple industry tends to be less sensitive to economic cycles. Look for undervalued staple investments at any time in the business cycle when stock prices are low, and especially during the late stages of a bull markets when investors become more defensive. The global economy is currently in a recession, therefore, investors are rotating money out of consumer staples and into faster growth industries. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

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Strategy Analysis Update

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Financial Analysis Update

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