IPG-Interpublic Stock Research, Ratings, and Analysis

Interpublic (ipg) Stock Research

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Long Term Rating Stock Ratings Help


SWOT Statistics ipg SWOT Analysis

Strengths + Opportunities = 5

Threats + Weaknesses = 2

Add your knowledge to the Interpublic SWOT analysis.

Generic Strategy ipg Generic Strategy

Narrow Scope

Broad Scope



Low Cost

Generic strategies categorize companies by the scope and the strength of their business. Interpublic does not have a definable strategy, therefore, it risks losing out to firms that concentrate on one particular competitive advantage. (read more).

Company Description: The Interpublic Group of Companies, Inc., together with its subsidiaries, develops marketing programs that offer PR, marketing, and advertising services; oversee meeting and event productions; develop and manage brand identities; and provide consulting services for its clients across the globe. The company also offers direct to consumer advertising, direct marketing campaigns, and mobile and search engine marketing services. The company was previously known as McCann-Erickson Inc, though it changed its name to The Interpublic Group of Companies, Inc. in 1961. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

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