HELE-Helen of Troy Stock Research, Ratings, and Analysis

Helen of Troy (hele) Stock Research

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SWOT Statistics hele SWOT Analysis

Strengths + Opportunities = 4

Threats + Weaknesses = 2

Add your knowledge to the Helen of Troy SWOT analysis.

Generic Strategy hele Generic Strategy

Narrow Scope

Broad Scope



Low Cost

Generic strategies categorize companies by the scope and the strength of their business. Helen of Troy does not have a definable strategy, therefore, it risks losing out to firms that concentrate on one particular competitive advantage. (read more).

Company Description: Helen of Troy Limited is a global manufacturer, importer, and distributor of brand-name consumer products including health and beauty aids and accessories, fragrances, deodorizers, and skin care products, as well as household goods like kitchen tools, bar and wine accessories, cutlery, household cleaners, storage and organization products, hand and gardening tools, and rechargeable lighting products. The company sells its merchandise through mass merchandisers, warehouse clubs, drug stores, catalogs, grocery stores, wholesalers, specialty stores, and direct to consumer. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

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Strategy Analysis Update

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Financial Analysis Update

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