CHKE-Cherokee Stock Research, Ratings, and Analysis

Cherokee (chke) Stock Research

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Company Description: Cherokee, Inc. markets and licenses brand names and trademarks for apparel, footwear, and accessories, including the brand names Cherokee, Sideout, Sideout Sport, Carole Little, CLII, Saint Tropez-West, Chorus Line, All that Jazz, and Molly Malloy, in the United States and Abroad. It also services other companies looking to identify appropriate licensees or licensors for their brands and stores. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

Industry Sub Sector: .

Market Challenges: Opportunities: Solutions:

Strategy Analysis Update

Cherokee's business strategy is to keep things simple. Clearly-defined strategies lower business risks by staying within their areas of expertise.

Strategy: Cherokee targets customers who have very specific needs and with solutions that are difficult to replicate. (read more). Competitive Advantages:

Financial Analysis Update

Current Revenue Sources: Future Revenue Sources: