BKE-Buckle Stock Research, Ratings, and Analysis

Buckle (bke) Stock Research

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Company Description: The Buckle, Inc. (formerly Mills Clothing, Inc.) is a US-based retailer of casual apparel, footwear, and accessories that targets the 30-and-under demographic. It sells merchandise at over 350 retail stores, usually mall-based, as well as online. Update

Market Research Update

Discretionary Industry Analysis: The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Discretionary Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

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Market Challenges: Opportunities: Solutions:

Strategy Analysis Update

Buckle's business strategy is to keep things simple. Clearly-defined strategies lower business risks by staying within their areas of expertise. Buckle's strategy is to continuously improve. This helps to fend against competitive threats and increases shareholder returns.

Strategy: Buckle has a narrow focus that serves a particular customer niche with either a unique product or with a low cost advantage over competitors. (read more). Competitive Advantages:

Financial Analysis Update

Buckle has consistent operating results. This lowers the risk that Buckle will suddenly have difficulty and it increases investor confidence in the value they place on each share.

Current Revenue Sources: Future Revenue Sources: