Yum India - Five Forces Analysis

Yum India - Five Forces Analysis

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Intensity of Existing Rivalry

Fast industry growth rate (Yum India ) When industries are growing revenue quickly, they are less likely to compete, because the total...

Bargaining Power of Suppliers

Large number of substitute inputs (Yum India ) When there are a large number of substitute inputs, suppliers have less bargaining leverage over...
Diverse distribution channel (Yum India ) The more diverse distribution channels become the less bargaining power a single distributor will...
High competition among suppliers (Yum India ) High levels of competition among suppliers acts to reduce prices to producers. This is a positive...
Volume is critical to suppliers (Yum India ) When suppliers are reliant on high volumes, they have less bargaining power, because a producer can...

Threat of Substitutes

Bargaining Power of Customers

Unlimited buyer choice (Yum India ) Please edit this page to add a description…
Buyers require special customization (Yum India ) When customers require special customizations, they are less likely to switch to producers who have...
Low buyer price sensitivity (Yum India ) When buyers are less sensitive to prices, prices can increase and buyers will still buy the product....
Product is important to customer (Yum India ) When customers cherish particular products they end up paying more for that one product. This...
Low dependency on distributors (Yum India ) When produces have low dependence, distributors have less bargaining power. Low dependency...
Large number of customers (Yum India ) When there are large numbers of customers, no one customer tends to have bargaining leverage....

Threat of New Competitors

Strong distribution network required (Yum India ) Weak distribution networks mean goods are more expensive to move around and some goods don’t get to...
Advanced technologies are required (Yum India ) Advanced technologies make it difficult for new competitors to enter the market because they have to...
Geographic factors limit competition (Yum India ) If existing competitors have the best geographical locations, new competitors will have a...
High learning curve (Yum India ) When the learning curve is high, new competitors must spend time and money studying the market...

What is Porter's Five Forces Analysis?

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