VYM - Five Forces Analysis

VYM - Five Forces Analysis

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Intensity of Existing Rivalry

Low storage costs (VYM) When storage costs are low, competitors have a lower risk of having to unload their inventory all at...
Large industry size (VYM) Large industries allow multiple firms and produces to prosper without having to steal market share...
Fast industry growth rate (VYM) When industries are growing revenue quickly, they are less likely to compete, because the total...

Bargaining Power of Suppliers

Diverse distribution channel (VYM) The more diverse distribution channels become the less bargaining power a single distributor will...
Large number of substitute inputs (VYM) When there are a large number of substitute inputs, suppliers have less bargaining leverage over...
Low cost of switching suppliers (VYM) The easier it is to switch suppliers, the less bargaining power they have. Low supplier switching...
Inputs have little impact on costs (VYM) When inputs are not a big component of costs, suppliers of those inputs have less bargaining power....

Threat of Substitutes

Substantial product differentiation (VYM) When products and services are very different, customers are less likely to find comparable product...

Bargaining Power of Customers

Large number of customers (VYM) When there are large numbers of customers, no one customer tends to have bargaining leverage....
Low dependency on distributors (VYM) When produces have low dependence, distributors have less bargaining power. Low dependency...
Product is important to customer (VYM) When customers cherish particular products they end up paying more for that one product. This...

Threat of New Competitors

Strong distribution network required (VYM) Weak distribution networks mean goods are more expensive to move around and some goods don’t get to...
High capital requirements (VYM) High capital requirements mean a company must spend a lot of money in order to compete in the...
Strong brand names are important (VYM) If strong brands are critical to compete, then new competitors will have to improve their brand...
Advanced technologies are required (VYM) Advanced technologies make it difficult for new competitors to enter the market because they have to...
Customers are loyal to existing brands (VYM) It takes time and money to build a brand. When companies need to spend resources building a brand,...
High learning curve (VYM) When the learning curve is high, new competitors must spend time and money studying the market...

What is Porter's Five Forces Analysis?

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