Nike Golf - Five Forces Analysis

Nike Golf - Five Forces Analysis

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Intensity of Existing Rivalry

Bargaining Power of Suppliers

Large number of substitute inputs (Nike Golf ) When there are a large number of substitute inputs, suppliers have less bargaining leverage over...
Diverse distribution channel (Nike Golf ) The more diverse distribution channels become the less bargaining power a single distributor will...
Low concentration of suppliers (Nike Golf ) A low concentration of suppliers means there are many suppliers with limited bargaining power. Low...
Critical production inputs are similar (Nike Golf ) When critical production inputs are similar, it is easier to mix and match inputs, which reduces...
Low cost of switching suppliers (Nike Golf ) The easier it is to switch suppliers, the less bargaining power they have. Low supplier switching...
Volume is critical to suppliers (Nike Golf ) When suppliers are reliant on high volumes, they have less bargaining power, because a producer can...

Threat of Substitutes

Brand equity beyond golf (Nike Golf ) Please edit this page to add a description…
High cost of switching to substitutes (Nike Golf ) Limited number of substitutes means that customers cannot easily switch to other products or...
Substantial product differentiation (Nike Golf ) When products and services are very different, customers are less likely to find comparable product...

Bargaining Power of Customers

Product is important to customer (Nike Golf ) When customers cherish particular products they end up paying more for that one product. This...
Low dependency on distributors (Nike Golf ) When produces have low dependence, distributors have less bargaining power. Low dependency...

Threat of New Competitors

Strong brand names are important (Nike Golf ) If strong brands are critical to compete, then new competitors will have to improve their brand...
Customers are loyal to existing brands (Nike Golf ) It takes time and money to build a brand. When companies need to spend resources building a brand,...
Entry barriers are high (Nike Golf ) When barriers are high, it is more difficult for new competitors to enter the market. High entry...

What is Porter's Five Forces Analysis?

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