Michael Rancont/Keller Williams - Five Forces Analysis

Michael Rancont/Keller Williams - Five Forces Analysis

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Intensity of Existing Rivalry

Large industry size (Michael Rancont/Keller Williams) Large industries allow multiple firms and produces to prosper without having to steal market share...
Fast industry growth rate (Michael Rancont/Keller Williams) When industries are growing revenue quickly, they are less likely to compete, because the total...

Bargaining Power of Suppliers

High competition among suppliers (Michael Rancont/Keller Williams) High levels of competition among suppliers acts to reduce prices to producers. This is a positive...
Large number of substitute inputs (Michael Rancont/Keller Williams) When there are a large number of substitute inputs, suppliers have less bargaining leverage over...

Threat of Substitutes

High number of substitutes (Michael Rancont/Keller Williams) Please edit this page to add a description…

Bargaining Power of Customers

Low dependency on distributors (Michael Rancont/Keller Williams) When produces have low dependence, distributors have less bargaining power. Low dependency...
Product is important to customer (Michael Rancont/Keller Williams) When customers cherish particular products they end up paying more for that one product. This...
Large number of customers (Michael Rancont/Keller Williams) When there are large numbers of customers, no one customer tends to have bargaining leverage....

Threat of New Competitors

Strong brand names are important (Michael Rancont/Keller Williams) If strong brands are critical to compete, then new competitors will have to improve their brand...
Advanced technologies are required (Michael Rancont/Keller Williams) Advanced technologies make it difficult for new competitors to enter the market because they have to...
Customers are loyal to existing brands (Michael Rancont/Keller Williams) It takes time and money to build a brand. When companies need to spend resources building a brand,...
High learning curve (Michael Rancont/Keller Williams) When the learning curve is high, new competitors must spend time and money studying the market...

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