Kindle Fire - Five Forces Analysis

Kindle Fire - Five Forces Analysis

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Intensity of Existing Rivalry

Exit barriers are low (Kindle Fire) When exit barriers are low, weak firms are more likely to leave the market, which will increase the...
Relatively few competitors (Kindle Fire) Few competitors mean fewer firms are competing for the same customers and resources, which is a...

Bargaining Power of Suppliers

Low concentration of suppliers (Kindle Fire) A low concentration of suppliers means there are many suppliers with limited bargaining power. Low...
Diverse distribution channel (Kindle Fire) The more diverse distribution channels become the less bargaining power a single distributor will...

Threat of Substitutes

Substitute is lower quality (Kindle Fire) A lower quality product means a customer is less likely to switch from Kindle Fire to another...
Substitute product is inferior (Kindle Fire) An inferior product means a customer is less likely to switch from Kindle Fire to another product or...

Bargaining Power of Customers

Large number of customers (Kindle Fire) When there are large numbers of customers, no one customer tends to have bargaining leverage....
Limited buyer choice (Kindle Fire) When customers have limited choices they end up paying more for the choices that are available....

Threat of New Competitors

High learning curve (Kindle Fire) When the learning curve is high, new competitors must spend time and money studying the market...
High switching costs for customers (Kindle Fire) High switching costs make it difficult for customers to change which products they normally...
Entry barriers are high (Kindle Fire) When barriers are high, it is more difficult for new competitors to enter the market. High entry...

What is Porter's Five Forces Analysis?

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