Delta Airlines, Inc. - Five Forces Analysis

Delta Airlines, Inc. - Five Forces Analysis

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Intensity of Existing Rivalry

Large industry size (Delta Airlines, Inc. ) Large industries allow multiple firms and produces to prosper without having to steal market share...
Fast industry growth rate (Delta Airlines, Inc. ) When industries are growing revenue quickly, they are less likely to compete, because the total...

Bargaining Power of Suppliers

Low concentration of suppliers (Delta Airlines, Inc. ) A low concentration of suppliers means there are many suppliers with limited bargaining power. Low...

Threat of Substitutes

Substitute has lower performance (Delta Airlines, Inc. ) A lower performance product means a customer is less likely to switch from **Delta Airlines, Inc. **...
Substitute is lower quality (Delta Airlines, Inc. ) A lower quality product means a customer is less likely to switch from **Delta Airlines, Inc. ** to...
Substitute product is inferior (Delta Airlines, Inc. ) An inferior product means a customer is less likely to switch from **Delta Airlines, Inc. ** to...
Limited number of substitutes (Delta Airlines, Inc. ) A limited number of substitutes mean that customers cannot easily find other products or services...

Bargaining Power of Customers

Large number of customers (Delta Airlines, Inc. ) When there are large numbers of customers, no one customer tends to have bargaining leverage....

Threat of New Competitors

Strong brand names are important (Delta Airlines, Inc. ) If strong brands are critical to compete, then new competitors will have to improve their brand...
High capital requirements (Delta Airlines, Inc. ) High capital requirements mean a company must spend a lot of money in order to compete in the...
Advanced technologies are required (Delta Airlines, Inc. ) Advanced technologies make it difficult for new competitors to enter the market because they have to...

What is Porter's Five Forces Analysis?

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