Substitute is lower quality (Adobe Systems, Inc.)

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A lower quality product means a customer is less likely to switch from Adobe Systems, Inc. to another product or service. … "Substitute is lower quality (Adobe Systems, Inc.)" has a significant impact, so an analyst should put more weight into it. This statements will have a short-term positive impact on this entity, which adds to its value. "Substitute is lower quality (Adobe Systems, Inc.)" is a difficult qualitative factor to defend, so competing institutions will have an easy time overcoming it. This qualitative factor will lead to an increase in costs.

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