Strong brand names are important (MasterCard)

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If strong brands are critical to compete, then new competitors will have to improve their brand value in order to effectively compete. Strong brands positively affect MasterCard. … "Strong brand names are important (MasterCard)" has a significant impact, so an analyst should put more weight into it. "Strong brand names are important (MasterCard)" will have a long-term positive impact on the this entity, which adds to its value.

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