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EU Export Partners
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Industry & Commodity Exports
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When local governments provide a favorable economic environment, the demand and value of their currencies will also increase. WikiWealth's Fundamental Currency Analysis is a combination of four different valuation methods: investment flows, purchase price parity, interest rate parity, and inflation rate parity (see Fundamental Currency Analysis). WikiWealth, and website visitors, examine the conditions for companies to prosper through the "Investor Survey." Countries with strong fundamental freedom, transparency, stability, strengths & opportunities (see Main Street Analysis), will aid the long term potential of companies. A "Buy" rating from both approaches mean a country's currency has high potential to increase in value.
EU Summary

European Union Country Analysis ► (edit / improve) The European Union (EUR) is a single market and currency group of countries, which creates one of the largest and most diverse markets in the world. Currency: The EUR is fairly valued versus other major global currencies. They have a positive investment flow and negative purchase price parity. Investor Survey: the economic environment is favorable for long term economic growth due to favorable scores on government transparency and SWOT opportunities. Trade: Belgium, Hungary, China, Saudi Arabia, Russia, China, Norway and Japan are the top trading partners. Commodity: The EU does not produce many commodities, but they import many energy-related commodities from Russia and the Middle East. SWOT Analysis: The leading EU strength is their single currency and internal market, while the main weaknesses include a declining birth rate, labor restrictions and language barriers. New energy proposals have the opportunity to propel growth; there were no major threats to report. Trading Strategy: A moderately-valued currency, high investment flow potential, but low purchase price potential and negative SWOT weaknesses lead to a slightly negative outlook for EU investments.
Investment Impacts (help)

USA Country Analysis ► (edit / improve) The United States (US) has a highly productive, capitalist economy and is the largest and most diverse market in the world. Currency: the US dollar (USD) has the potential to increase in value especially versus the Australian and Canadian dollar because of the significant potential of undervalued companies. Investor Survey: the economic environment is very favorable for long term economic growth due to high scores on economic freedom and economic diversity. Trade: China, Japan, Mexico, and Canada are the top US trading partners, while the leading export and import are electrical machinery and vehicles, respectively. Commodity: The US produces a significant amount of coal and wheat for use at home and as an export. However, the US consumes a larger amount of oil, which contributes to their trade deficit. SWOT Analysis: The leading US strength is its entrepreneurial culture, while the main weakness is high health care cost. Energy independence has the opportunity to propel growth, while the major threat is the housing crisis, which will lower growth. Trading Strategy: An undervalued currency, high investment flow potential and favorable business environment lead to a positive outlook for US investments, which will also benefit from positive international actions.
A tremendous amount of free trade flows between the US and the EU. The two also cooperate militarily and diplomatically around the world. The relationship is mutually vital.

Russia Country Analysis ► (edit / improve) Russia (RUB) is a resource rich, centralized economy with a large land mass and population. Currency: Russia’s currency is significantly undervalued according to the investment flow analysis, purchase price parity, and interest rate parity. Investor Survey: Russia’s economic environment is very unfavorable. Russia’s economic freedom, government transparency and SWOT analysis scores are very low. Trade: China, and Turkey are Russia’s top export partners, while the leading industry is energy. Commodity: Russia produces a significant amount of natural gas, coal, copper, uranium, palladium, and crude oil. Russia exports many energy products to European Union members. SWOT Analysis: The leading Russian strength is their oil and gas industry, while the main weakness is political risk. Proximity to energy hungry Europe has the opportunity to propel growth, while falling oil prices may lower growth. Trading Strategy: An undervalued currency, high investment flow potential, but unfavorable business environment leads to a neutral outlook for Russian investments.
Russia is responsible for the majority of energy supplies to the EU. This relationship may be harmful to future political issues that arise between the nations.
Major EU Trade Partners ► Press "Edit / Improve"

USA Country Analysis ► (edit / improve) The United States (US) has a highly productive, capitalist economy and is the largest and most diverse market in the world. Currency: the US dollar (USD) has the potential to increase in value especially versus the Australian and Canadian dollar because of the significant potential of undervalued companies. Investor Survey: the economic environment is very favorable for long term economic growth due to high scores on economic freedom and economic diversity. Trade: China, Japan, Mexico, and Canada are the top US trading partners, while the leading export and import are electrical machinery and vehicles, respectively. Commodity: The US produces a significant amount of coal and wheat for use at home and as an export. However, the US consumes a larger amount of oil, which contributes to their trade deficit. SWOT Analysis: The leading US strength is its entrepreneurial culture, while the main weakness is high health care cost. Energy independence has the opportunity to propel growth, while the major threat is the housing crisis, which will lower growth. Trading Strategy: An undervalued currency, high investment flow potential and favorable business environment lead to a positive outlook for US investments, which will also benefit from positive international actions.

UK Country Analysis ► (edit / improve) The UK (GBP) has a highly productive, capitalist economy with a strong financial services industry. Currency: The British Pound is slightly overvalued on a global basis. The purchase price parity indicates that the British Pound should fall in value over time. Investor Survey: The UK’s economic environment is very favorable for long term economic growth due to high scores on economic freedom, government transparency, and economic diversity. Trade: Belgium, India, the EU, Netherlands, and France are the top export partners, while the leading industry is financial services. Commodity: The UK produces a significant amount of natural gas and imports of cocoa for domestic consumption. SWOT Analysis: The leading UK strength is the London Stock Exchange, which aids the financial services industry. The main weaknesses include high consumer and fiscal deficits. Trading Strategy: An overvalued currency, moderate investment flow potential and very favorable business environment leads to a neutral outlook for UK investments.

Russia Country Analysis ► (edit / improve) Russia (RUB) is a resource rich, centralized economy with a large land mass and population. Currency: Russia’s currency is significantly undervalued according to the investment flow analysis, purchase price parity, and interest rate parity. Investor Survey: Russia’s economic environment is very unfavorable. Russia’s economic freedom, government transparency and SWOT analysis scores are very low. Trade: China, and Turkey are Russia’s top export partners, while the leading industry is energy. Commodity: Russia produces a significant amount of natural gas, coal, copper, uranium, palladium, and crude oil. Russia exports many energy products to European Union members. SWOT Analysis: The leading Russian strength is their oil and gas industry, while the main weakness is political risk. Proximity to energy hungry Europe has the opportunity to propel growth, while falling oil prices may lower growth. Trading Strategy: An undervalued currency, high investment flow potential, but unfavorable business environment leads to a neutral outlook for Russian investments.

China Country Analysis ► (edit / improve) China (CNY) is a fast growing communist country with the largest population in the world. Currency: China’s currency is moderately undervalued. Purchase price parity shows that China’s currency is approximately 40% undervalued, however, the other three valuation approaches show that China is fairly valued. Investor Survey: China’s economic environment is very unfavorable for long term economic growth due to the lack of economic freedom, government transparency, and the SWOT analysis. Trade: Indonesia, Pakistan, Norway, Singapore, Europe, the US are the top export partners, while the leading industry is industrial goods, usually for export. Commodity: China produces a significant amount of coal for use at home. The use of coal to provide energy leads to other health related problems. SWOT Analysis: The leading Chinese strength is their cheap labor, while the main weaknesses are political risk and corruption. Renewable energy has the opportunity to propel growth, while general pollution and an aging population could slow growth rates. Trading Strategy: An undervalued currency, average investment flow potential and an unfavorable business environment leads to a neutral outlook for Chinese investments.

Turkey Country Analysis ► (edit / improve) Turkey (TRY) is going through reforms to increase economic productivity and reduce centralized government control of the economy. Currency: Turkey’s currency has the potential to increase due to strong investment flows and purchase price parity analysis. Investor Survey: Turkey’s economic environment is neutral for long term economic growth per the investor survey results. Trade: Saudi Arabia, Russia, the EU, Japan and Israel are the top export partners, while the leading industry is consumer staples. Commodity: Turkey imports a significant amount of cotton and wool for use at home and as a textile export. SWOT Analysis: The leading Turkish opportunity to propel growth is their tourism industry. Trading Strategy: An undervalued currency, high investment flow potential and moderate business environment leads to a slightly positive outlook for Turkish investments.

Japan Country Analysis ► (edit / improve) Japan (JPY), the second largest economy in the world, has an industrial, export oriented economy that benefits from its relationship with the USA and proximity to China. Currency: Japan’s currency (the Yen) is overvalued according to investment flow potential, the purchase price parity, and the interest rate parity. Investor Survey: Japan’s economic environment is moderately favorable for long term economic growth due to high scores on economic freedom and government transparency, but low scores on the SWOT Analysis. Trade: Indonesia, China, Singapore, the EU, Korea, and the US are Japan’s top export partners, while the leading industry is industrial manufacturing. Commodity: Japan imports many products because of its lack of arable land and energy resources. SWOT Analysis: The leading Japanese strength is their education system, while the main weakness is a declining birth rate. A major Japanese threat is the continuation of zombie companies. Trading Strategy: An overvalued currency, low investment flow potential and moderate business environment leads to a negative outlook for Japanese investments.

Norway Country Analysis ► (edit / improve) Norway (NOK) is a prosperous, capitalist economy and has one of the highest per capital GDPs in the world. Currency: Norway’s currency is significantly overvalued with a strongly negative purchase price parity and investment flow analysis. Investor Survey: Norway’s economic environment is very favorable for long term economic growth due to high scores on the SWOT analysis. Trade: Finland, Sweden, the UK, Netherlands, and France are the top export partners. Commodity: Norway produces a significant amount of natural gas for use domestically and as an export. SWOT Analysis: The leading Norwegian strength is their low unemployment and strong financial economy. Trading Strategy: A very overvalued currency, low investment flow potential, but favorable business environment leads to a negative outlook for Norwegian investments.
Major EU Production ► Press "Edit / Improve"
Major EU Consumption ► Press "Edit / Improve"
Water Commodity Analysis ► (edit / improve) Water is the liquid form of the most important substance on earth. Water covers seventy percent of the world’s surface; 97% of which is saltwater. Commodity Analysis: Water is rated a hold. Water demanders and suppliers have a moderate potential to increase in value. Investor Survey: Water’s long term growth potential is very favorable due to high scores on sensitivity to price changes and substitute products. SWOT Analysis: Strength: Water is the most precious substance on earth; without it, life could not exist; Opportunity to grow: the demand for water will increase as the world’s population increases; Threats to growth: contamination and pollution could limit the supply of water. Trading Strategy: The commodity analysis hold rating indicates that water should stay the same price over the short term, whereas a very favorable investor survey means water will increase in price over the long term.
Important EU Industries ► Press "Edit / Improve"

Industrial Industry Analysis ► (edit / improve) The industrial industry includes companies whose sales originate from the manufacturing of materials into finished goods and services. Valuation: Based on WikiWealth's Wall Street analysis, this industry is a Hold, with slightly positive potential. The Main Street analysis says a Hold with SWOT strengths much great than weaknesses and SWOT opportunities less than threats. Trade: The following countries derive much of their income from the industrial sector of the economy: Brazil, Venezuela, USA, Belgium, the EU, Germany, France, China, Hong Kong and Japan. Main industrial commodities include the following: aluminum, copper, lead, nickel, palladium, silicon, steel, tin, and zinc. Trading Strategy: The industrial industry tends to be sensitive to economic cycles. Look for undervalued industrial investments during economic recessions when stock prices are low and sell industrial investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase industrial investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

Financial Industry Analysis ► (edit / improve) The financial services industry includes companies whose sales come from the management of money for individuals and institutions. Financial services companies include banks, insurance companies, brokerage, wealth management, and credit card companies. Valuation: Based on WikiWealth's Wall Street analysis, this industry is a Hold. The Main Street analysis is also a Hold, with SWOT strengths much great than weaknesses, but SWOT opportunities less than threats. Trade: Some of the main centers for financial innovation include the US, Switzerland, the EU, Netherlands, Australia, Hong Kong, and Japan. Trading Strategy: The financial industry is sensitive to economic cycles. However, financial service companies increase quickly out of recessions, because interest rates tend to be low. Look for undervalued financial investments during economic recessions when stock prices are low and sell financial investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase financial investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.

Discretionary Industry Analysis ► (edit / improve) The consumer discretionary industry includes companies whose sales come from consumer discretionary income purchases. Discretionary income = gross income less taxes and necessities such as rent, mortgage and food. Valuation: Based on WikiWealth's Wall Street analysis, this industry is a Hold. The Main Street analysis says a Buy, with SWOT strengths great than weaknesses and SWOT opportunities greater than threats. Trade: Some of the main trade hubs include China, Mexico, Germany and Japan, while the main discretionary commodities include gold, silver, platinum and diamonds. Trading Strategy: The consumer discretionary industry tends to be very sensitive to economic cycles. Look for undervalued discretionary investments during economic recessions when stock prices are low and sell discretionary investments during the late stages of a bull markets when stock prices are high. The global economy is currently in a recession, therefore, it is the perfect time to purchase consumer discretionary investments. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued.
Source: http://www.europarl.europa.eu/meetdocs/2004_2009/documents/dv/dase20080327_trade5_/DASE20080327_trade5_EN.pdf